2018 Catalyst Market Brand Report

According to an industry report, the global catalyst market is expected to eclipse $34 B by 2024. To maintain and expand market share amid strong competition in developed countries, catalyst manufacturers invest significant time and resources in the development of better catalysts with performance at higher temperatures and pressures, lower costs via increased crude oil feed rate or longer catalyst life, and higher-quality end products. These factors will help sustain growth in mature markets.

Hydrocarbon Processing recently completed a market survey pertaining to the perception and image of the top catalysts suppliers. The survey gathered responses from 200 respondents in the HPI, with 69% directly involved in the purchase of catalysts or related services.

The respondents answered branding questions relating to:

• Brand familiarity
• "Top-of-mind" suppliers of catalysts, services and solutions
• Characteristics associated with top brands
• Relative importance of these characteristics to buyers
• Images associated with the top brands.

The survey also included marketing questions such as:

• What sources of information are important to you when selecting catalysts or related services?
• Do technical articles about catalysts provide more interest for buyers?

The results of this survey will be available on May 15th in Hydrocarbon Processing's 2018 Catalyst Market Brand Report. This report will also include an updated forecast of the catalyst sector and the industry at large.

Cost for the PDF: $3,500 plus applicable taxes for the 10-page report

Please contact your sales representative or Catherine Watkins at Catherine.Watkins@HydrocarbonProcessing.com to order your copy now.

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