First Mobil-branded service stations to open in Mexico
SANTIAGO DE QUERÉTARO, Mexico — ExxonMobil announced a partnership with retailer Grupo Orsan to open eight Mobil-branded service stations this week in Querétaro as part of the company’s entry in Mexico’s fuels market. ExxonMobil plans to open 50 Mobil stations in the Bajio region by the end of 1Q 2018.
ExxonMobil is the first company to fully leverage Mexico’s new energy model and provide an integrated product offering along the entire fuels value chain. The new Mobil-branded stations will be operated by Grupo Orsan and supplied with gasoline and diesel produced by ExxonMobil’s refineries in Texas. Fuels will be distributed by rail through two private fuels terminals located in San Luis Potosi and San Jose Iturbide. This is part of ExxonMobil’s long-term commitment to invest $300 million in fuels logistics, product inventories and marketing in Mexico over the next 10 years.
With the introduction of Mobil-branded stations and Synergy-branded fuels in Mexico, ExxonMobil is presenting a breakthrough forecourt and our most advanced fuel formulations. ExxonMobil’s Synergy product line increases engine-cleaning power, helping improve engine performance, responsiveness and fuel economy compared to gasoline meeting minimum Mexican government standards. The fuels will be marketed as Mobil Synergy Supreme+, Mobil Synergy Extra and Mobil Synergy Diesel.
ExxonMobil will also launch a Guaranteed Fuels program to help assure Mobil customers, through routine visits to stations, that the fuels meet ExxonMobil’s stringent quality requirements and correct quantities are being sold. The program will be supported by an independent company that specializes in inspection, product testing and certification.
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